GLOBEALERT
BUSINESS● LOW2h ago · Oct 3, 2026, 9:54 AM

Behind Mbappé's switch to sportswear brand On, Nike's downfall

Le Monde [en] · global

Under contract with Nike for 20 years, the striker for the France national team chose instead to sign a deal with its challenger, On. With this partnership, the brand is making its debut in the football market.

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